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Aksa’s Dynamo CRM Project Wins IDC Award
Aksa Power Generation, one of the world’s top five generator manufacturers, won 3rd place in the “Customer Experience” category at the 10th IDC Türkiye CIO Summit. The summit, organized by International Data Corporation (IDC), was held from April 7–9 at Antalya Gloria Golf Resort. Aksa participated with its Dynamo CRM project, marking its second award in customer experience.
Reha Argaç, IT Director at Kazancı Holding and head of the project team, highlighted the project’s importance:
“Since the start of this project journey on March 5, 2018, we have continued to achieve all our milestones with the same excitement as day one. Using agile approaches in our project management processes, we ensure teamwork, coordination among teams, and ownership of the final product. While working intensively throughout the project lifecycle, we also strive to ensure the sustainability of the product after its completion. This approach allows us to focus on generating maximum value not just from the project, but throughout our digitalization journey. I would like to thank our senior management, who closely followed and supported the project, and all team members involved.”
Alper Peker, CEO of Aksa Power Generation, emphasized the company’s commitment to innovation:
“As Turkey’s leading generator brand, achieving firsts has always been our priority. We set out to create a platform that manages all operations—including sales, service, and rental—from a single source. This project allows us to achieve a national first. Our primary goal was to make customer satisfaction flawless. With this driving force, we are implementing the project together with all our employees and stakeholders without losing our team spirit. This project will also serve as the foundation for our ongoing digitalization journey.”
Aksa Power Generation, which always prioritizes customer satisfaction, will integrate its sales, service, and rental processes into a single system through the Dynamo CRM project, one of the largest steps in its digital transformation journey. By leveraging Industry 4.0 technologies, the project also implements smart algorithms integrated with IoT systems to optimize processes.
